As a followup to the previous blog post, explaining the importance of affiliate management, I want to dig a bit deeper into what Fair Trading Technology's T3 BrokerTools has to offer.
Some of the Fair Trading Technology team have just returned from the Forex Magnates Tokyo Summit and, in addition to learning more about the challenges forex brokers face in Asia, also have some solutions to compete in this highly competitive marketplace.
The Foreign Exchange market (FX) has come along way in the past 15-20 years. What was once the domain of banks, brokers and large investment firms is now open to the man in the street. Unlike other assets classes, currencies afford investors unparalleled liquidity, 24-hour access to the market and the ability to make handsome gains.
When launching a broker, it is relatively easy to plan for what you need to get started. What is often missed is to ensure the solution you choose to start your business with is equally ready to take you to the next level when your business succeeds.
With the boom of online retail FX, running a forex brokerage is becoming more complex than ever before. To meet customer demand and to get a leg up on competition, brokers have been looking to broaden their product offerings. While offering a simple computer-based trading platform was sufficient in the past, retail traders are demanding more, new ways of executing FX, such as social and mobile trading.